Another college to offer Facebook's digital marketing certificate

Harold Washington College is teaming up with Facebook and its education partner Pathstream to offer a 24-week digital marketing certificate. The community college in Chicago is one of 20 the social media company is working with to provide training in digital marketing as part of its broader initiative to teach people digital skills. The push comes as colleges sharpen their focus on strategic partnerships that equip students with technical skills employers want. Harold Washington, one of the seven City Colleges of Chicago, will launch the online certificate July 29 through its continuing education program, which offers noncredit courses for students seeking occupational skills. The co-branded certificate comprises six, four-week courses and costs $1,500. Courses cover topics such as analytics, social media and branding as they relate to marketing. Students will also receive credits from Facebook to build ad campaigns for free on its platform as part of their coursework.