Talent Development

AMAZON AND LEADING MUSIC EDUCATION PLATFORM YOUSICIAN COLLABORATE TO CREATE THE ULTIMATE BUNDLE FOR BEGINNER MUSICIANS

amazon | November 09, 2022 | Read time : 02:07 min

AMAZON AND LEADING MUSIC EDUCATION PLATFORM
Amazon and Yousician, the world's leading music education service, are collaborating to help inspire the next generation of musicians.  Beginning October 24th, consumers who purchase a qualifying musical instrument in Amazon stores will receive as an added gift-with-purchase, 30-days free access to Yousician Premium+, making it easy for any beginner to get started learning an instrument. Yousician has set a new standard in music education with its gamified approach to learning how to play an instrument. Its platform offers thousands of interactive guitar, bass, piano, ukulele, and singing lessons to quickly learn to play your favorite songs from hundreds of artists across all musical spectrums: from Coldplay and Adele to Billie Eilish, Metallica, and many more. Amazon, whose Amazon's Alexa Fund invested in Yousician's $28 million Series B fund in April 2021, is collaborating for the first time with Yousician to create this special bundle. Yousician always offers new users the option to receive a 7-day free subscription, but with this collaboration, they will receive 30-days free. This is the first time Yousician has collaborated with another company for a consumer product bundle.

Yousician's approach to music education uses innovative audio recognition technology that differentiates the platform from its competitors. The audio feature listens to the user play and provides real-time feedback. The gamified experience is that of an on-demand music school with world-class instructors at the helm to guide interactive learning for users at any level.

"Through our collaboration with Amazon, we make it very easy for people to begin their musical hobby. Get the instrument delivered to your home, download the Yousician app and start playing. It's that simple. Customers trust Amazon's seamless retail experience, and millions trust Yousician to learn how to play an instrument. We're looking forward to being able to offer Yousician to Amazon customers and help them kickstart their musical journey."

Chris Thür, Co-founder and CEO of Yousician

Yousician recently partnered with Metallica, the multi-Grammy Award-winning and Rock & Roll Hall of Fame band, to create 3 beginner-friendly courses with step-by-step tutorials directly from the band so users could learn the songs the way they're meant to be played directly from the band themselves. Amazon customers will receive a special code with their qualifying instrument purchase that gives them 30-days free access on Yousician Premium+. Premium+ access on Yousician includes unlimited lessons and thousands of songs to learn from. No credit card is required to redeem the offer.  The promotion will kick off October 24th and run in the United States for a 1 year period.

About Yousician:
Yousician is the world's leading platform for learning and playing music, driven by the belief that the more people play music, the better this world will be. With a combined 20 million monthly users, the platform's groundbreaking products, Yousician and GuitarTuna, are the leaders in their field. Yousician has revolutionized how people learn and play music with innovative technology that gives players real-time feedback. It offers interactive learning for guitar, bass, ukulele, piano and singing with lessons, exercises and songs.

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Corporate Learning Systems

edX Launches Artificial Intelligence Boot Camp with Leading Universities Across the U.S.

PRnewswire | August 04, 2023

edX, a leading global online learning platform from 2U, Inc. (Nasdaq: TWOU), today announced the launch of a new Artificial Intelligence Boot Camp in partnership with leading universities nationwide. The intensive online program is designed for learners with little to no prior technical training who want to rapidly build the skills needed for an entry-level technical role requiring AI skills. Classes will begin in fall 2023, with Michigan State University, University of Denver, The Ohio State University College of Engineering, and Southern Methodist University welcoming their first cohorts in September, and Columbia University's Fu Foundation School of Engineering and Applied Science, University of Utah, and University of North Carolina at Charlotte welcoming their first cohorts in November. The part-time, 24-week boot camp program will educate early- to mid-career professionals in practical and technical skills across data science, machine learning, and AI. Informed by real-time industry needs, the program curriculum covers marketable technologies and foundational concepts including Python, unsupervised and supervised machine learning, transformers, natural language processing, AI applications, time series forecasting, and AI and data ethics. The Artificial Intelligence Boot Camp with edX is guided by seasoned industry practitioners with the support of on-demand tutors and is designed to ensure graduates emerge with the dynamic, in-demand skills to succeed in today's rapidly changing tech landscape. "Every individual, irrespective of their profession or trade, stands to benefit from a fundamental understanding of AI–it is now a requisite literacy in our times," said Anant Agarwal, Founder of edX, Chief Platform Officer at 2U, and former director of CSAIL, MIT's Computer Science and Artificial Intelligence Laboratory. "The Artificial Intelligence Boot Camp with edX will help equip more people with the AI knowledge and skills necessary to augment their capabilities and ensure they're harnessing the myriad opportunities unfolding in this fascinating and rapidly shifting technology." edX recently commissioned a survey of technical hiring managers and learners from across the U.S. It found that while hiring managers surveyed expect close to half (42%) of all job candidates hired in the next five years will need AI skills, they believe less than 20% currently have these skills. The survey also revealed strong demand for AI training, with 82% of learners surveyed saying they've researched AI-related higher education programs in the last six months. At the same time, there has been a surge in interest in AI-related programs on edX, as evidenced by an 80% increase in searches for 'artificial intelligence' on the platform in the first six months of 2023. "We have leveraged the edX platform through our partnership with 2U in developing innovative and affordable educational programs that serve the evolving needs of learners and employers," said Michael J. Robertson, Assistant Provost for Global, Online & Continuing Education at SMU. "By broadening our partnership to include the Artificial Intelligence Boot Camp, we're helping equip individuals in Dallas and beyond with the tools to navigate and shape this new era of AI innovation while creating meaningful and rewarding careers pathways." edX and its partners continue to invest in high-quality, cutting-edge AI content. In addition to the Artificial Intelligence Boot Camp program, learners can access a dozen Machine Learning and AI MicroBootCamps™ and five ChatGPT open courses available on edX.org. The open courses, which are free to audit, include Prompt Engineering Advanced ChatGPT, and ChatGPT for education, business, healthcare, and tech/coding/data. The Artificial Intelligence Boot Camp adds to edX's portfolio of boot camp programs in coding, data science, cybersecurity, UX/UI, and fintech. As one of the world's largest developers of technology talent, edX has supported more than 70,000 boot camp graduates globally with the skills, knowledge, and career resources to achieve their goals. According to a 2U-Gallup survey, boot camp graduates surveyed reported being nearly four times happier with their jobs after graduation from the boot camp, and over 86% reported achieving a positive outcome. About edX edX is the global online learning platform that fuels the world's ambition. edX was developed in 2012 by Harvard and MIT to make the world's best education available to everyone. Today, as a part of 2U, Inc. (Nasdaq: TWOU), edX connects over 76 million people with online learning to meet every professional moment. Together with top-ranked universities and organizations at the forefront of their fields, edX offers thousands of job-relevant programs across nearly every career discipline, from artificial intelligence and robotics to sustainability and public health. Find online courses, certificates, boot camps, and degrees that fuel your ambition at edX.org.

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Talent Development

School of Rock Sets Sights to Amplify Music Education in Orlando, Florida

PRnewswire | July 12, 2023

School of Rock, the leader in performance-based music education with over 335 schools across 15 global markets, is looking to expand its presence in Orlando, Fla. "With Florida ranked third in the U.S. for small businesses, it has become a vibrant hub for entrepreneurs, attracting American and international visionaries alike," said Rob Price, CEO of School of Rock. "Recognizing the tremendous potential this state holds for our music education franchise, we are eager to bring the transformative power of School of Rock to Orlando by nurturing talent, fostering creativity, and empowering individuals to pursue their musical passions. We aim to contribute to Florida's vibrant cultural landscape and inspire communities across the Sunshine State." School of Rock provides students of all ages an exciting and engaging music education experience, which includes bass lessons, guitar lessons, singing lessons, drum lessons, and piano lessons. Drawing from all styles of rock and roll, School of Rock students learn theory and techniques via songs from legendary artists such as Aretha Franklin, Lenny Kravitz and Led Zeppelin. Thanks to the school's patented performance-based approach, students around the world have gained superior musical proficiency, with some moving on to record deals and larger platforms such as American Idol, The Voice and Broadway. With over two decades of experience, the world's largest music education franchise provides entrepreneurs with the opportunity to quickly plug into a global brand with a proven business model, a trailblazing educational approach, and a franchisee-focused culture. Through the power of music, prospective franchise investors have the ability to positively impact the lives of their students and their community as a whole. "As owners and operators of multiple School of Rock locations for 15 years, we continue to witness firsthand the ongoing significance of active involvement in an organization like this," said Burny Pelsmajer, owner of multiple School of Rock locations across Florida. "Countless students have passed through our walls, who have benefited not only from arts education in general but have grown into capable, creative, socially well-adjusted young adults because of the School of Rock culture and teaching approach. We're not making musicians. We're creating butterflies out of caterpillars." The initial investment for a School of Rock franchise is approximately $395,800 – $537,400 including a $49,900 franchise fee. Ideal candidates, or groups of investors, will have a net worth of $350,000, of which $150,000 is liquid. Additionally, U.S. military veterans receive a special discount on their initial franchise fee. About School of Rock School of Rock helps aspiring musicians master skills, unleash creativity, and develop tools they need to thrive in life. Founded as a single school in Philadelphia, Pa., in 1998, School of Rock has become a rapidly growing international franchise with over 500 schools open and in development across 15 global markets. Since 2009, School of Rock has grown its student count from 4,000 to over 60,000. School of Rock offers a wide variety of music lessons, including guitar lessons, singing lessons and piano lessons. The company also sells musical instruments and music gear through its GearSelect program. School of Rock is proud to support Music Will (formerly Little Kids Rock), the National Museum of African American Music (NMAAM), and the Society for the Prevention of Teen Suicide (SPTS). School of Rock was awarded US Patent 10,891,872 in 2021 for its innovative music education method. School of Rock also has garnered the following industry awards: 2023 Global Franchise Grand Champion; 2023, 2022 and 2021 Global Franchise's Awards Best Children's Service and Education Franchise; 2023 Entrepreneur Magazine's Franchise 500 Top Children's Music Enrichment Brand; 2021 Franchise Innovation Award for Most Innovative Use of Customer-Facing Digital Tools; Franchise Business Review's 2023 Top 200 Franchises and Culture 200 list; 2020 Entrepreneur Magazine's Top 200 Franchise and the #1 Child Enrichment Franchise; and 2018 Forbes # 2 Best Franchise Medium-Level Investment Award and the #1 Music Franchise in America.

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Talent Development

California’s Southwestern Law School Selects YuJa Panorama Digital Accessibility Platform

Businesswire | July 20, 2023

YuJa, Inc., a leader in ed-tech solutions, announces that Southwestern Law School in Los Angeles has selected the YuJa Panorama Digital Accessibility Platform to help increase the accessibility of digital media and course content campuswide. YuJa integrates directly into Canvas, the institution’s learning management system. YuJa Panorama is one product in YuJa’s suite of high-impact media solutions that help institutions deliver accessible, engaging video and media content to users. The accessibility solution provides an accessibility gauge and enables content creators to pinpoint and correct issues as content is created. In addition, instructors will benefit from the automatic generation of accessible versions of all uploaded documents, comprehensive reports at the course, instructor, and institution levels, and other tools that help build accessibility into course creation. YuJa Panorama also provides users with an LTI app and customized website accessibility profiles that can be applied to both internal and external web pages. “Accessibility is a growing concern in higher education, and it’s YuJa’s mission to provide the ed-tech tools necessary for institutions to meet the learning needs of all students,” said Nathan Arora, Chief Business Officer at YuJa, Inc. “Southwestern Law School is committed to creating an inclusive, equitable, accessible educational environment, and we’re excited for them to use YuJa Panorama to help meet their accessibility goals.” ABOUT YUJA, INC. YuJa is a leader in ed-tech solutions. Our platforms provide organizations of all sizes with the tools to educate, engage, inspire and collaborate. We serve learning enterprises within all sectors, including higher-ed, K-12, government, healthcare, non-profit and corporate. We have legal headquarters in Delaware with primary U.S. offices in Silicon Valley, California, and Canadian offices in Toronto. ABOUT SOUTHWESTERN LAW SCHOOL Founded in 1911 as an independent, nonprofit, nonsectarian institution, Southwestern is fully approved by the American Bar Association and is a member of the Association of American Law Schools. It is the only law school to offer four J.D. courses of study that differ in scheduling and instructional approach, including traditional full- and part-time programs as well as a unique two-year accelerated curriculum (SCALE). Southwestern also offers a concurrent J.D./M.B.A. program with The Drucker Graduate School of Management; a J.D./M.A. program in Negotiation with California State University, Dominguez Hills; a public policy certificate program with the Pardee RAND Graduate School; a bioscience industry certificate program with the Keck Graduate Institute; and LL.M. programs in entertainment and media law and general studies.

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Talent Development

Stride, Inc. and Doggyland Content Partnership Uses Power of Music to Enrich the Learning Experience

Businesswire | August 17, 2023

As part of its commitment to delivering an interactive, standards-aligned curriculum for K–12 students, Stride, Inc.is now offering more content options that feature music from award-winning producers, singers, and rappers. Through a unique partnership with Doggyland—a 3D animated series created by world renowned superstar, songwriter, producer, and rapper Snoop Dogg—Stride has curated collections of video content, interactive lessons, and practice activities within its Stride Learning Hub: a digital teaching tool that allows educators to customize their respective courses with Stride assessments and other learning tools. “At Stride, we understand the importance of meeting students where they are,” said Niyoka McCoy, Stride’s Chief Learning Officer. “As countless studies have shown, the art of music can improve students’ reading, comprehension, and memory skills. Through this partnership, we’re supporting students’ learning goals, keeping them engaged, and helping them have fun along the way.” In each Doggyland lesson, the cast of vibrant characters is led by Bow Wizzle, voiced by Snoop Dogg, the main character who serves as the adult mentor to the rest of the cast. Students can engage in topics—related to letter and number recognition, sharing, colors, the importance of accepting others and practicing good habits, among other subjects—through the use of interactive tools such as drawing, drag and drop tools, voice recording, and offline activities. “Snoop and I are so proud to partner with Stride on this exciting collection of innovative, family-friendly musically-based content,” said Claude Brooks, Co-Creator and Executive Producer of Doggyland. “Through this partnership, even more students will learn the social, emotional, and cognitive skills they need to succeed in the classroom and beyond.” Stride educators can select resources from the Doggyland collection based on each learner’s specific needs and preferences. This includes video content, brain breaks, and full lessons. About Stride, Inc. At Stride, Inc. we are reimagining learning—where learning is lifelong, deeply personal, and prepares learners for tomorrow. The company has transformed millions of people’s teaching and learning experiences by providing innovative, high-quality, tech-enabled education solutions, curriculum, and programs directly to students, schools, the military, and enterprises in primary, secondary, and postsecondary settings. Stride is a premier provider of K-12 education for students, schools, and districts, including career learning services through middle and high school curriculum. For adult learners, Stride delivers professional skills training in healthcare and technology, as well as staffing and talent development for Fortune 500 companies. Stride has delivered millions of courses over the past decade and serves learners in all 50 states and more than 100 countries. About Snoop Dogg An Entertainment Industry Mogul and Entrepreneur, Snoop Dogg has reigned for nearly three decades as an unparalleled force who has raised the bar as a globally recognized innovator. Snoop Dogg is an American rapper, singer, songwriter, actor, record producer, DJ, media personality, businessman and Icon. In addition to his extensive work in music, Snoop Dogg is a serial entrepreneur with endeavors in Web 3.0, tech, entertainment, lifestyle, global consumer brands and food/beverage industries.

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Spotlight

Join Professor Brian Hallett, an expert in Visual Communication and Branded Content, as he unveils the transformative power of AI in education at IE University. Discover how IE University empowers students to embrace AI as a valuable tool for creativity and critical thinking. Witness real-life examples where AI enhances students' inventions and analyses, raising the bar for excellence. Experience the future of personalized learning, where AI and humans collaborate to create a dynamic and enriching academic environment. Hit play now and unlock your true potential with AI-enhanced education at IE University! IE University

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