Talent Development
PRnewswire | July 12, 2023
School of Rock, the leader in performance-based music education with over 335 schools across 15 global markets, is looking to expand its presence in Orlando, Fla.
"With Florida ranked third in the U.S. for small businesses, it has become a vibrant hub for entrepreneurs, attracting American and international visionaries alike," said Rob Price, CEO of School of Rock. "Recognizing the tremendous potential this state holds for our music education franchise, we are eager to bring the transformative power of School of Rock to Orlando by nurturing talent, fostering creativity, and empowering individuals to pursue their musical passions. We aim to contribute to Florida's vibrant cultural landscape and inspire communities across the Sunshine State."
School of Rock provides students of all ages an exciting and engaging music education experience, which includes bass lessons, guitar lessons, singing lessons, drum lessons, and piano lessons. Drawing from all styles of rock and roll, School of Rock students learn theory and techniques via songs from legendary artists such as Aretha Franklin, Lenny Kravitz and Led Zeppelin. Thanks to the school's patented performance-based approach, students around the world have gained superior musical proficiency, with some moving on to record deals and larger platforms such as American Idol, The Voice and Broadway.
With over two decades of experience, the world's largest music education franchise provides entrepreneurs with the opportunity to quickly plug into a global brand with a proven business model, a trailblazing educational approach, and a franchisee-focused culture. Through the power of music, prospective franchise investors have the ability to positively impact the lives of their students and their community as a whole.
"As owners and operators of multiple School of Rock locations for 15 years, we continue to witness firsthand the ongoing significance of active involvement in an organization like this," said Burny Pelsmajer, owner of multiple School of Rock locations across Florida. "Countless students have passed through our walls, who have benefited not only from arts education in general but have grown into capable, creative, socially well-adjusted young adults because of the School of Rock culture and teaching approach. We're not making musicians. We're creating butterflies out of caterpillars."
The initial investment for a School of Rock franchise is approximately $395,800 – $537,400 including a $49,900 franchise fee. Ideal candidates, or groups of investors, will have a net worth of $350,000, of which $150,000 is liquid. Additionally, U.S. military veterans receive a special discount on their initial franchise fee.
About School of Rock
School of Rock helps aspiring musicians master skills, unleash creativity, and develop tools they need to thrive in life. Founded as a single school in Philadelphia, Pa., in 1998, School of Rock has become a rapidly growing international franchise with over 500 schools open and in development across 15 global markets. Since 2009, School of Rock has grown its student count from 4,000 to over 60,000. School of Rock offers a wide variety of music lessons, including guitar lessons, singing lessons and piano lessons. The company also sells musical instruments and music gear through its GearSelect program. School of Rock is proud to support Music Will (formerly Little Kids Rock), the National Museum of African American Music (NMAAM), and the Society for the Prevention of Teen Suicide (SPTS). School of Rock was awarded US Patent 10,891,872 in 2021 for its innovative music education method. School of Rock also has garnered the following industry awards: 2023 Global Franchise Grand Champion; 2023, 2022 and 2021 Global Franchise's Awards Best Children's Service and Education Franchise; 2023 Entrepreneur Magazine's Franchise 500 Top Children's Music Enrichment Brand; 2021 Franchise Innovation Award for Most Innovative Use of Customer-Facing Digital Tools; Franchise Business Review's 2023 Top 200 Franchises and Culture 200 list; 2020 Entrepreneur Magazine's Top 200 Franchise and the #1 Child Enrichment Franchise; and 2018 Forbes # 2 Best Franchise Medium-Level Investment Award and the #1 Music Franchise in America.
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Talent Development
PRnewswire | July 27, 2023
StraighterLine, a creator of affordable, flexible and career-aligned postsecondary courses and credentials that serves over 150,000 learners per year, announced today the appointment of Allison Lesser as vice president of digital marketing. With a track record of successfully leading branding and digital and omni-channel marketing for education, consumer and media brands for more than 20 years, Lesser joins the company after spending more than a decade in branding, digital marketing and user experience leadership roles at education technology companies.
"Allison's extensive experience in education technology and her passion for making education and training more accessible align perfectly with StraighterLine's vision," said Heather Combs, CEO of StraighterLine. "We are thrilled to have her join our team and lead our digital marketing efforts. Her expertise and leadership will drive our mission forward and help us reach even more learners around the world."
In her new role, Lesser will oversee digital marketing strategies and initiatives to support the company's growing platform of courses and new product innovations. She will be responsible for shaping the technical vision and strategy for the StraighterLine platform, driving product innovation and enhancing the overall learning experience for students.
Lesser most recently worked for The Teaching Company, known for its content brands The Great Courses and Wondrium. There, led the acquisition marketing team for Wondrium's video streaming product of nonfiction content and successfully hired, trained and mentored a team of marketers. During the pandemic, her team increased spend by more than 70% in a short time frame while keeping the cost per acquisition within business goals. Her dedication and commitment to delivering strong results in a fast-paced and evolving environment exemplify her leadership skills.
Earlier in her career, Lesser held various leadership roles in the education and digital marketing sectors. She began her journey in education technology in 2011 as the director of product marketing for online education developer K12, where she worked closely with market research and developed positioning for educational products. She also served as the director of digital marketing for Envision, the pioneering developer of career exploration and leadership development experiences for K-12 students. She began her career working in the global headquarters of AOL, where she spent ten years focused on consumer experience and driving product, marketing and content teams to make decisions based on consumer data.
Aside from her professional achievements, Lesser is actively involved in volunteer work and regularly participates in races that support various causes and sponsors two children from Tanzania through Compassion International, providing them with letters of encouragement. She also volunteers at Potowmack Elementary in Sterling, Virginia, where she works closely with the school liaison and social worker to identify ways to help families in need. A resident of Northern Virginia, Lesser has been happily married to her husband, Chris Lesser, for 20 years and is a proud mother of two teenage children.
About StraighterLine:
StraighterLine is the leading provider of high-quality, affordable, online courses that help learners earn college credit and meet their professional goals. Each year, 150,000 learners take one of StraighterLine's 250+ courses to upskill into new careers or earn credit from over 2,000 colleges and universities worldwide. StraighterLine works with institutions and corporate partners to provide their students and employees with flexible education options that allow them to work and learn at their own pace.
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Online Education
PR Newswire | September 26, 2023
eDynamic Learning, North America's largest provider of digital curriculum for electives and Career and Technical Education (CTE) courses for schools, announces they have acquired the company behind Learning Blade® and Ready for Industry®. This is eDynamic Learning's fourth industry acquisition and further expands access for students and teachers to industry-leading career exploration curriculum and a growing suite of college and career readiness tools.
"Learning Blade and Ready for Industry offer an impactful expansion of the tools and resources from eDynamic Learning to further support our mission of guiding students' passion to purpose. By reaching learners at pivotal stages of their academic development, we can guide them to visualize and prepare for their futures and ultimately, enter the workforce ready for success with the necessary knowledge, skills, and certifications for a wide range of industries." Jerry Wooden, President and CEO of eDynamic Learning.
Learning Blade introduces students in grades five through nine to science, technology, engineering, and math (STEM), CTE, and computer science careers through interactive and engaging online tools in "mission" based storylines. Students work together in teams as they accomplish goals and explore over 100 careers by completing more than 400 online lessons, project-based lessons, and presentations. Parent resources, 3D printing, and design thinking lesson plans are also provided. Learning Blade's newly released Introduction to Coding course is also widely used to introduce computer science to middle school students.
The innovative Ready for Industry (RFI) platform creates a career bridge for learners by providing essential industry knowledge for the five highest-demand industries across the country: healthcare, manufacturing, information technology, construction, and logistics. Specifically designed to address career preparedness and awareness, RFI provides 20-hour courses suited for high schools, community and technical colleges, and adult education programs. The program has also worked in collaboration with National Occupational Competency Testing Institute (NOCTI) to create an industry-recognized credential program in all five industries.
"By joining eDynamic Learning, more students and adults will have the ability to discover and better prepare for high-demand careers that align to their interests and meet the needs of the workforce. With this new relationship and our successful statewide strategy, we are excited to have more support allowing even more states and organizations to have access to these innovative tools." Sheila Boyington, Co-Founder of Learning Blade and Ready for Industry.
About eDynamic Learning
eDynamic Learning is the K-12 publishing industry's largest provider of college and career readiness solutions established with a mission of helping students find their passion and prepare them with the knowledge and skills to make life-shaping decisions. eDynamic Learning offers award-winning courseware for grades 5-12 with more than 250 career-focused elective and career technical education courses. eDynamic Learning is also the leading provider of simulation-based educational content with over one-third of all U.S. high schools using the Knowledge Matters- Virtual Business line of simulations.
About SAI Interactive, Inc. d/b/a Thinking Media
SAI Interactive, Inc. has made the past two years of Inc. 5000 and was named Small Business of the Year by the Chattanooga Chamber of Commerce. The company was founded by Sheila and Dr. Dane Boyington who have developed some of the most respected and innovative tools in the education technology field. In addition to the current products Learning Blade® and Ready for Industry®, Thinking Media has been widely recognized by experts and innovators in the fields of education and workforce development.
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