Rise of Writing & Self-Publishing Industry: 2022

DISHI GALA | November 16, 2021

Two Years in Lockdown with Digital Boost, Growing Competition, and Easy Accessibility through the Self-Publishing Platforms, Traditional Publishing is facing a major fallback to keep up with the Trends and the Changes within India.
Many people still prefer publishing a book in an old-fashioned traditional way, but this is certainly not the future.
It seems to me that Traditional Publishing is something we’re all going to be working with while also considering other formats that might overpower it or co-exist with it – whether it's Self-Publishing, Hybrid Publishing &/or Audio Publishing (Podcasts).
With Covid-19 and Lockdown, a lot of people shifted their attention to pursue their passion and started writing.
In order to Leverage Authority and Build a Brand, a lot of Thought Leaders and Experts, Wrote and Published a Book in a specific Niche.
In order to Start with the Writing Career, a ton of Amateur Writers, Wrote and Published their Content in an Anthology.
Not to forget, many celebrities also took up the challenge of penning their autobiographies in the form of a Book like Priyanka Chopra Jonas.
There were more than 1 Million, New Instagram Writing Accounts created, and over 2.2 Million books Published in 2020 itself.
This solidifies the rising demand of The Writing and Publishing Industry.
Self Publishing Rise
Traditional book publishers were once known as the Titans of the Book Publishing Industry. 
During the 1970s, there was no such concept as Self-Publishing. Over time, Traditional Publishers gradually started to exploit Authors by offering Lower Royalties and seizing the Author's Publishing Rights.
Fast forward to 2005, with the penetration of the Internet and Social Media, things started to speed up.
The online Self-Publishing giant Amazon has had a huge impact on the Book-Selling Industry, driving many Brick-and-Mortar Bookstores out of Business.
This marked the rise of Self-Publishing Books and the rapid growth of e-Books and Audio Books.
Fall of Traditional Publishing
There are various reasons why 97% of Writers avoid choosing a Traditional Publisher like:
 Complex Selection Process,
 Slow Marketing,
 Very Less to No Control of the Book,
 Limited Royalty,
 Huge Time Investment,
 Absolutely No Creative & Marketing Control
Benefits of Self-Publishing
There are various reasons 97% of Writers are choosing Self-Publishing like:

 Full ownership of Rights and Royalties,
 Speedy Marketing,
 No Start-Up Cost,
 Full Control of the Book,
 Completely Customizable
 Full Creative & Marketing Control,
 Control on Pricing,
 Complete Freedom, No-One telling You, what you can and cannot Do,
 Significantly High-Profit Potential,
 Pitch your Book Straight to the Readers,
 Publish any Niche Books and become the Expert of that Niche.

Firstly the question arises, Who all should Write A Book?
Well, Everyone,
 Business owners
 Business people
 C-level executives
 Financial planners
 Anyone can Write and Publish a Book!
 Why should you write a book?
1 ) You can help others 

Writing about yourself, your life lessons, your experiences, how you have tackled some of the most traumatic situations, helps other people around the globe deal with the same problem as yours.
Each one of us has unique life experiences, worth sharing with the world!
2 ) You become an authority 

Becoming an author sets you apart from the rest of the crowd. You become an expert in your niche. You gain that credibility and authority that lifts you up from the rest of the crowd.
3 ) Grow your business

Writing a book can help grow your business, it can act as the new ‘Business Card’.
Imagine, you going to a meeting, and instead of exchanging your business card, you give a copy of your book?
Not only the person wouldn’t forget you but also keep the book copy securely with him, which otherwise your business card would have been long lost.
4 ) Recurring passive income

Writing a book, and setting it up through a perfect step-by-step system, would allow you to gain recurring passive income, i.e.  ‘royalties’, that are transferred every month into your bank account.
5 ) Learning New Skills

By writing a book, you not only build credibility but also learn new skills in the entire process of writing and publishing your book. For example, skills like project management, writing, setting goals, planning, accountability, commitment, and many more!
6 ) Ripple Effect and Creates Value

One book can create a ripple effect in the world. 
One book can entirely change the lives of thousands of people around the world.
One book can create enormous value and a positive impact on the world.
It only takes one book!
7) Our Time here is Finite

When we write and publish a book, we leave behind our legacy, our footprints, our life lessons, our value system, and our teachings for generations and generations of people to learn from.
We will die one day, but our teachings, morals, and lessons will be forever here in the form of our book. 
This reason is a huge answer to the ‘Why write a book.’
8 ) You'll Gain more Knowledge

While writing a book, research is a must. Through the complete process of research, you’ll learn more insights, gain more knowledge, and become an expert in that niche.
9 ) Impact beyond Yourself

Writing a book is not only about gaining royalties and credibility, No!
Your book can generate goodwill, your legacy, and most importantly, it can help solve problems for people, creating a positive impact on their lives, and helping change their lives forever!
It will create an impact greater and beyond yourself!
10 ) Sense of Accomplishment 

Imagine yourself holding the first copy of your own book.
A sense of pride, confidence, and accomplishment.
It doesn’t matter if your book is not a best seller or if you become famous, the bigger picture will be that it is your book! You created it! It will forever be something you can call as ‘Yours’, and be proud of!
Believe me, the feeling of holding the first copy of my book was beyond amazing!
11 ) You'll Reignite a Passion

If writing was your hobby, and in the time's course, you just couldn’t give any time or energy, here is your bright chance to reignite it!
Paths to Publishing Your Book

As discussed earlier, you are aware of the two paths of publishing, i.e. Traditional Publishing and Self-Publishing. There is one more way of publishing you can opt for!
Assisted Self-Publishing

Firms that charge fees for various publishing-related services such as Formatting, Cover Design, and Copyediting and help Indie Writers Professionally Self-Publish Their Work is Assisted Self-Publishing.
Authors earn all of the royalties and retain full control over Editing and Cover Design and Title. 

WHRUTS also helps and provides these services.

Reading has become a part of our daily activities now.
Book readership has increased by 30% since the Previous Year and People are routinely searching for new stories to capture their attention, With more writers being seen and heard, it’s no wonder readership is up.
Self-Publishing is the future of publishing in a world where everyone can be a Writer. 


Western Governors University

We are driven by a mission to expand access to higher education through online, competency-based degree programs. WGU has flourished into a national university, serving 76,000 students from all 50 states.The university continues to open doors for adult learners who need flexibility to achieve their education and career goals. WGU’s innovative competency-based academic approach makes it possible, allowing individuals to fit their education into their lives, not the other way around.


3 Inclusive Classroom Strategies to Use for Higher Student Enrollment

Article | May 21, 2022

In 2021, the National Student Clearinghouse Research Center reported that student enrollments were at an all-time low. Community college enrollment dipped by 11% while post-secondary enrollment saw a dip of 4.2% year-on-year. The impact of the last two years’ events clearly demonstrates the strain faced by all levels of educational institutions. The shift to the virtual classroom setup also saw parents and students recognize the importance of teaching and learning online. The significance of a virtual classroom is emphasized more than ever. It has forced schools to improve their online teaching infrastructure so that they can keep growing. But this has also affected inclusivity. According to UNESCO, school closures during the pandemic affected 1.2 billion children in 186 countries. In this article, we discuss why virtual learning is in dire need of inclusivity and inclusive learning practices. Why Does Inclusive Learning Matter in the Era of Zoom Classes? Edtech is a booming industry. In 2019, edtech investments reached a whopping US $18 billion. Further, the online education market is estimated to cross the $350 billion mark by 2025. There is no doubt that learning institutions are investing heavily in online learning. But inclusivity is still lagging far behind. The OECD’s Programme for International Student Assessment (PISA) found that 25% of secondary school-aged students from underprivileged backgrounds lack a computer. The writing on the wall is clear. Virtual learning is bound to widen the divide, and its impact will be felt most by underprivileged students. For educational institutions, delivering a positively inclusive learning experience online is essential to attracting students who do have access to educational technology. “In the higher education space, most schools were, and still are, predominantly focused on that in-person campus visit to do all those same things, but it’s expensive and it means only students and parents who travel to campus can get that real-life feel and experience.” - Matthew Pellish, Vice President of Strategy and Business Development at CampusReel Bringing Personalization to the Virtual Classroom Although virtual learning has stripped away the human touch that accompanies a classroom setting, there are ways to make it more engaging and meaningful. Engage students even before the class starts. This can be done by setting an agenda for the session beforehand and asking students to send in their queries and expectations from the session. Turning the greeting into a short discussion is a great way to engage everyone right off the bat. Tools like Zoom make it simpler to personalize every class with features like backgrounds and notes. Use the chat feature generously. Teaching and learning online has to be a one-sided flow of information for it to be effective. However, the chat feature empowers teachers to break the monotony. The best way to keep students attentive is through personalization. Attentiveness can be achieved by asking many questions, even if they are simply yes-or-no questions. It enables teachers to keep a check on engagement and pivot when needed. Simulating a Sense of Community A discussion on an inclusive learning environment is incomplete without mentioning student community building. Online teaching and learning is limited in its ability to provide a sense of community. Since students are physically separated from their peers, one-on-one connections are lacking. Despite the distance, there are a few solutions you can use to reduce the distance virtually. Identify the type of community you want to develop. Whether you’re offering synchronous or asynchronous courses, it is crucial to keep the student-peer-instructor link active. Create a loop of feedback between teachers and students to enable community building. Modern tools offer a number of ways to seek feedback that provides insight on teaching style and the general classroom environment. Create a classroom forum online. Forums offer the best of two-way interactions with a platform outside of the online class. This ensures constancy and inclusive learning even after the class is over. For those who weren’t able to attend due to technical difficulties or poor connectivity, they never lose track of what’s going on. Cultivating Two-Way Interaction Two-way interactions are an integral part of engaging learning experiences. Inclusive classroom activities online may not completely replace them, but much can be done to build a more involved form of communication. One way to design such activities is to use the Kanevsky and Keighly framework to engage students with the five Cs: choice, challenge, control, complexity, and care. Use screen sharing and remote access tools. Physical classrooms offer avenues for students to present to their peers. In a virtual classroom setting, this can be achieved with screen sharing. Empower students to retain better by making them present their perspective and understanding of different concepts. This gives other students the impetus to do the same. Initiate group discussions through your course management system. Inviting students to design the resources and collaborate on group projects will jumpstart in-depth discussions. Many course management systems allow students to share their notes with each other. This creates inclusive learning environment. Finally: Why Will the Online University Experience Will Attract More Students Although learning institutions are beginning to open up for the in-person learning experience, the effectiveness of a virtual classroom is undeniable. Like remote working, remote learning is gaining ground, and inclusive online teaching is inevitably important. A Cengage survey revealed that 68% of students prefer hybrid learning: a combination of online and offline course delivery. In addition, the Department of Education’s Integrated Postsecondary Education Data System (IPEDS) found that the number of students who enrolled in online-only programs rose from 3.5 million during the fall to 5.8 million. Fostering meaningful, hands-on learning similar to that in a classroom is difficult. Even though student enrollment in online courses is rising, learning institutions are facing the challenge of delivering a highly engaging learning experience. But with an understanding of the learning outcome and the right tools, institutions can develop robust, inclusive classroom activities that every student will want to benefit from. Frequently Asked Questions Do students and teachers prefer online teaching and learning? According to a recent survey by Cengage, about 73% of students prefer some courses to be delivered fully online. In addition, 57% of teachers said they prefer teaching hybrid courses over online-only courses. Is online teaching and learning a growing trend? Yes. Online learning platform Coursera experienced a huge spike in enrollments. In 2021, enrollment increased by 32% and peaked at 189 million. What are the principles of inclusive education? The principles of inclusive education are: Togetherness Participation Acceptance Equality

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Remote Working is Shaping the Future of Schooling

Article | May 11, 2022

For so long, we have deeply embedded technology in our everyday lives. Working and learning from home complement each other, creating an ecosystem of solutions. Even as organizations continue to lean towards remote offices and hybrid working, the same may not be possible with learning. Businesses worldwide have blazed the trail for remote working. The past two years have seen both, formal education, and work taking a big virtual leap. While virtual learning has been around for some time, we have thrust it into the mainstream only because of the events following the pandemic. Remote work is no longer a trend or the domain of freelancers and tech workers. While organizations learned to maintain their productivity even as their workforce was scattered, schools and learning centers weren’t far behind. Schools could shift learning online using the principles and technology businesses were using to stay productive. Working and Learning from Home, Together Zoom classrooms are no match for the physical learning environment provided by a school.Although online education existed as a part-time alternative, traditional schooling has always been a holistic, on-premise experience. Virtual schooling cannot be dismissed, as proven by the last two years. It is especially significant in today’s remote work era and as a precursor to it. While there were mixed feelings about accepting the new normal, families enjoyed several benefits including lowered education costs, zero travel time, children’s safety, and a newfound work-life balance. Virtual schooling has become the norm. It worked only because parents could also stay back and help create a learning environment at home while they worked. They have now become integral to their kids’ learning and growth. “In the higher education space, most schools were, and still are, predominantly focused on that in-person campus visit to do all those same things, but it’s expensive and it means only students and parents who travel to campus can get that real-life feel and experience.” - Matthew Pellish, Vice President of Strategy and Business Development at CampusReel Cultivating the Workforce of the Future Virtual learning will provide children with the bandwidth they need to become competent in a world where remote working is the standard. They will have already conquered the learning curve. Remote learning will equip learners with the technical understanding, attitude, and collaborative spirit needed to excel in a technology-driven world. In addition, it will prepare them not just for hybrid workplaces but for a hybrid life that promotes work-life balance. Just as remote work enables easy access to talent worldwide, remote learning will help students access elusive academic programs and high-quality education in a flexible setting. Final Word The future has been transformed forever, and virtual schooling is gaining traction. It also looks set to follow the footsteps of remote working, a concept that is now solidifying in the form of hybrid workplace policies. Higher education institutes are realizing the advantages of virtual learning. They are incorporating a remote angle into their course delivery to make it faster, efficient, and more accessible. Will hybrid learning be the future of schooling? Looking at the course that online learning is set upon, it will.

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How to use an LMS to simulate the publishing process with undergrads

Article | February 11, 2020

As a quick side note, the saying should be “publish in English or perish”, but we will tackle multilingualism in the academic world on a different occasion. While in some contexts the constant pressure to publish may have its disadvantages – the first that comes to mind being that it favors quantity over quality – it is not hard to understand why publishing is so important in the academic world. Publishing your results is essential for the advancement of science. As a researcher, you read what others have done in your field and then you try to identify how you might contribute with a novel approach, a clever solution, or a different idea.

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10 European EdTech startups changing the face of education in 2020

Article | February 10, 2020

Edtech has changed the face of learning and the whole concept what a school is. A decade ago, a university was an old building in the city where you went to get an education – nowadays there are MOOCs available online, with enrollment numbers skyrocketing. Coding used to be reserved for talented IT professionals – now kids learn to code before they even know the alphabet. Virtual reality was a Star Trek-like feature that we only saw in the movies – today it’s a highly efficient classroom tool.

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Western Governors University

We are driven by a mission to expand access to higher education through online, competency-based degree programs. WGU has flourished into a national university, serving 76,000 students from all 50 states.The university continues to open doors for adult learners who need flexibility to achieve their education and career goals. WGU’s innovative competency-based academic approach makes it possible, allowing individuals to fit their education into their lives, not the other way around.