4 Popular Digital Learning Strategies for Product Training Success

| November 13, 2018

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Can you recollect the time you spent on online research on the latest smartphones and their features, before zeroing in on your choice? You were armed with sufficient product knowledge to grill the salesperson on the features of the smartphone. And what if the salesperson had been unable to answer your questions satisfactorily? You probably may not have been convinced enough to buy that smartphone model. This was just a hypothetical scenario to explain how product training is important for sales teams to close a sale.Most organizations understand the importance of product training and have training programs in place. But the question is, how effective are these training programs? There are 2 elements to consider in product training:Product information for the sales team to sell better.

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