Education Technology
Article | August 4, 2022
In 2021, Class, a virtual classroom app that combines with Zoom, neared unicorn status after receiving funding from SoftBank Vision Fund II. But, with just 10 months and a string of top edtech U.S. investors to back it up, the app’s spectacular rise only speaks to the boom in online education in the past two years.
Online learning has changed. It went from centering around accessibility to becoming the primary delivery method almost overnight. So when it comes to screen time, this newest addition to our already screen-filled lives is uninvited. Especially for children, it only meant that screen time was highly monitored during lockdown. And that change came with struggles. Between configuring the technicalities of accessing online classrooms and figuring out how to engage students, teachers have faced an uphill battle all along.
There is plenty of research to suggest that too much screen time has negative health implications, but education has to continue at all costs. 2021 was full of stories of students finding creative ways of avoiding classes or not attending them. One 8-year-old found a loophole in Zoom’s app last year that locked her out of her Zoom class. Even Zoom’s technical team failed to find the issue. It led to a goose chase into discovering that the child was locking herself out by inputting the wrong password over 20 times.
Screen Time Vs Screen-Tied
Screen time has five types: television, video games, social media, music, and reading. The key is not just to regulate screen time but also the content that is being consumed. Technology may have evolved, but our ability to use it for long durations and to conduct sensory tasks like learning over the internet hasn’t. Between education, video-games, social media and TV, distribution meant calibrating what type of content should be consumed in order to reduce the negative impact.
Approximately 75% of all teenagers own a smartphone today. In addition, a majority of young adults report video games as their go-to activity in their free time. While research on the use of video games may be inconclusive, prolonged exposure is nevertheless known to rewire developing brains. There’s also a high risk to susceptible minds with regards to unfiltered and harmful messages from social media, which is a massive source of increased screen time for children and teenagers.
All these issues call for a meaningful control of screen time. But in a sea of endless information and uninterrupted content, how do you identify the right balance?
Culling Unnecessary Content
For educators, the aim is clear: to balance screen time so precariously that children do not lose their will to learn or play. Parents and educational institutions must identify the following objectives through the content they are letting their families consume:
Developing digital skills to prepare children for higher education and digital careers
Raising digital citizens that use online mediums to contribute to their communities
Exposing learners to new ideas and concepts in a safe context
Acquiring creative skills, interpersonal expression, and etiquette for engagement online
There is no dearth of educational content online, but it is important to achieve a balance between the educational and the entertainment consumption of learners. On occasion, both can be combined through interactive shows and programs that do not expose learners to addictive behaviors.
Designating screen-free times, activities, and even locations like meals, traveling, or bedrooms can help learners build a habit of controlling their screen time.
To Wrap It Up
There is no doubt that the pandemic provided online learning with a much-needed shot in the arm. This also means that screen time has exponentially increased. Thanks to both virtual schools and a complete lockdown on going outside, young learners were left with no option but to turn to their screens. Whether to connect to their peers, attend classes, or spend their free time, learners are faced with a barrage of screen time that can affect their ability to navigate a post-pandemic world. Parents and educators must take it upon themselves to lay down the guidelines that drive the harmonious use of electronics without encouraging total dependence on them.
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Education Technology, Continuing Education
Article | August 8, 2022
Imagine a virtual world where people socialize and work, and are represented by their virtual avatars. The concept may date back 50 years as part of sci-fi stories. Thanks to advancements in digital technology, it is seeing the light of the day in the form of Metaverse. The concept has been contemplated by many scientists, writers, and artists alike. However, the release of Metaverse proved to be the pinnacle of the many possibilities that digital transformation holds in store.
The most exciting part is innovating powerful applications of Metaverse across industries, and Facebook is already on it. Not just employees, but any institution that no longer requires its stakeholders to be present physically, from banking to socialization to education, will discover the biggest opportunity for transformation.
Learning in 2-Dimension
Online education has received a shot in the arm in the past couple of years, more out of necessity than anything else. From K-12 to higher education, children are affected and protected by online learning in educational institutions. Inclusive online education is the biggest challenge faced by educators. Next, engaging students in an environment that does not employ their full sensory capabilities hampers learning. Despite these challenges, virtual classrooms remained the bastion of academics and learning at a time when many industries came to a standstill.
The phase allowed software providers and institutes to identify challenges, assess their needs, and contribute to driving innovation in the edtech space. Thanks to the exponential increase in the demand for better solutions, edtech can now consider moving from a virtual classroom that shoots up screen time to a classroom simulation that is much more immersive, engaging, and effective. Virtual spaces have been around in some form for some time now, especially in the gaming world. With games like Second Life, Minecraft, and The Sims, many children and young adults are already familiar with the use of technology to live and play virtually. Metaverse will only make it easier to transform education completely.
Anywhere Classrooms
Although both online learning and virtual spaces have been around for a while, the conflux of both will engineer a new dimension and disruption for education. The blurring of physical boundaries and geographies is one of the most significant advantages of the Metaverse.While access to virtual classrooms still remains a big hurdle, the value addition from VR-based classrooms could solidify the case for virtual only classrooms.
Compared to reading and lectures, which have a knowledge retention rate of 5% and 10%, respectively, VR has a retention rate of 75%. The high retention rate can encourage educational institutes to redirect their teaching equipment budget to educate more children, say, at the NASA space station or in the Amazon rainforest, all without them having to leave their homes. Anywhere classrooms may just be the detour that education needs to leverage the current landscape and create a powerful transformation for the industry.
To Wrap Up
Education is heading for a rebranded future with classrooms being replaced by virtual reality in the pursuit of remote learning. Anywhere classrooms will help eliminate virtual walls that are currently nowhere near providing the experience that a real classroom can. With children being well-versed with virtual reality ecosystems, Metaverse will further simplify the seamless adoption of a two-dimensional learning space that offers better education, near hands-on experience, and actionable knowledge.
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Education Technology
Article | July 15, 2022
With high hopes of addressing a problem that was getting in the way of everyday business, you invested time and money into creating an eLearning course.
Sadly, it hasn’t made a difference. Completion rates are low, the original problem remains, and you now have a new problem: Your lengthy (but useful) course is a dud and is not having an impact. Seems tricky, but rest assured there is a quick fix on your issue.
Contrary to long-form training, microlearning offers the same information but packages it into smaller segments. Most micro- lessons don’t exceed 15 minutes, which makes any assignment bearable. Due to time constraints, selected topics need to be focused, simple, and straightforward.
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Article | June 8, 2020
On average, prospective students engage with more than 1,000 digital touchpoints while researching programs in a 6-week period before filling out a lead form. With prospective students moving through different stages of their research funnel and using multiple platforms in the process, understanding the type of audience categories that Google Ads has to offer will provide the clarity you need to make smarter strategic decisions that will help you increase digital engagement. This also allows you to better anticipate your prospects’ interests and preferences while delivering the right marketing message at exactly the right time, whether you’re using Search, Display, or YouTube.
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