Go1, the world’s learning content expert, announced today the acquisition of Blinkist, a mobile-first learning app that summarizes key ideas from professional books and podcasts which is used by tens of millions of people worldwide. The acquisition forms the foundation of an innovative new model of corporate learning which seeks to engage learners throughout their day-to-day lives.
Go1 has made a name for itself as an aggregator of learning and development content, offering access to tens of thousands of short-form courses that are typically consumed in a corporate setting. However, engaging learners on a grand scale relies not only on democratizing access to more types of learning content but also on making that content available in more places, meeting learners where they are. For many online corporate learners, that's on their cell phone or during their commute.
This is where Blinkist excels.The acquisition of Blinkist expands Go1’s appeal to an audience that seeks to learn new skills and stay up to date on business and self-improvement topics with bite-sized content, consumable on demand. Learners can access Blinkist content through their corporate learning management system (LMS) but, for the first time ever, they will also be able to access content on their mobile, in CarPlay, or wherever and whenever they choose to learn.
“The combination of Go1 and Blinkist offers something not replicated in any corner of the corporate learning market: an experience of ongoing learning that serves professional goals that’s purpose-built to be personally engaging,” said Andrew Barnes, co-CEO of Go1. “Go1 is not entering the content production market – we’re combining our existing content aggregation service with Blinkist’s similar service for books to open a new model for consumption of any type of learning content.”
“I have been following the Go1 journey for a number of years and believe in the impact and opportunity that education affords,” said Charles Conn, chair of Patagonia, co-founder and partner of Monograph Capital. “As a co-author of Bulletproof Problem Solving, I know first-hand how critical it is to reach a broader audience, and it is great to now have our audiobook, book summary, and short course all available through one subscription. Go1's acquisition of Blinkist will significantly expand top content offerings to its users, increasing access and knowledge from authors and researchers to empower learners and organizations across the world.”
“We're thrilled with Go1's acquisition of Blinkist," said Thilo Semmelbauer, managing director at Insight Partners. “Blinkist’s mobile content and product will expand the learning opportunities already available to Go1’s customers and create a powerful pair with Go1’s corporate learning offering. We're excited for what's to come." Insight Partners will remain an investor in the combined entity, as will Greycroft, Headline, IBB, and MGO.
Mike Bertolino, global leader of EY’s Skills Foundry which partners with Go1 for access to professional learning content, shared similar enthusiasm on the deal.“EY Skills Foundry is an upskilling and reskilling platform. We are excited about the Blinkist acquisition and the ability to now offer summaries such as Jim Collins’ ‘Good to Great’ to our customers,” said Bertolino. “We partnered with Go1 over a year ago due to the depth of their library and expertise on learning. We believe the need for upskilling and reskilling will only increase in the future as the global workforce becomes more agile. Having access to both bite-sized content and longer form courses is ideal.”
In addition to its popular consumer app, Blinkist also works with leading employers to offer leadership and skill development to their employees.
About Go1
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Go1 is the world’s learning content expert, aggregating content from top providers to deliver high-quality education and training across a range of industries and topics. Over 8 million learners from over 60 countries use Go1 to access curated, personalized training, and skills development courses in the formats that best suit them – all in a single solution. Home to a vast library of over 100,000 courses from hundreds of leading content partners, Go1 is a Y Combinator 2023 Top Company, an SAP Partner with an SAP Endorsed App, and an EY Entrepreneur of the Year Award Nominee. Key investors include SEEK, SoftBank Vision Fund II, M12 (Microsoft's Venture Capital Arm), Madrona Venture Group, and AirTree Ventures as well as Blinkist investors including Insight Partners, Greycroft, Headline, IBB, and MGO.
About Blinkist
Blinkist connects people with powerful ideas from leading authors and experts to broaden perspectives, gain knowledge, and spark understanding in all areas of their life, both personal and professional. Used by over 26 million people worldwide, Blinkist finds the most relevant, impactful books and podcasts and distills them down to their key ideas, which can be read or listened to in 15-minute explainers called Blinks. In addition to individual learners, over 1,500 organizations around the globe have already chosen Blinkist for Business to empower their teams at their point of need—anytime, anywhere.